Benefitfocus InTouch™ takes charge of employee benefits information and processes

Benefitfocus®, the largest healthcare benefits software provider, today announced their newest family of benefits communication technology solutions, Benefitfocus InTouch™, which provides employers with a competitive edge to attract and retain talent while controlling costs. According to the U.S. Department of Labor, 65 percent of women and 50 percent of men surveyed believe that it would be easier to make benefits choices if they received a personalized benefits package that outlined information and options. By connecting employers and their employees with a highly personalized communication vehicle and content management system, InTouch provides a true communication gateway. With state-of-the-art video capabilities, privately labeled technology and self-service convenience, InTouch provides employers with the ability to empower and communicate with their employees.

The Benefitfocus InTouch family of products and services, delivered through a Software as a Service model, connects employees with the right information, in the right place, at exactly the right time. As healthcare benefits and related offerings become more sophisticated, InTouch provides the on-ramp that helps employers simplify the delivery of complex information.

Employers can choose from an array of content communication solutions, which streamline operations while helping employers to attract and retain talent. InTouch empowers users by transforming the dissemination of healthcare knowledge. This new family of solutions delivers healthcare awareness, communication and education by using various multi-media tools including a content management system and video offered via the Benefitfocus Communication Platform.

Some of the platform’s leading-edge offerings include:

- Tailored Video Messaging - The transformation of intricate communication messages via Benefitfocus Media™’s individually tailored videos which are produced in a High Definition studio by experienced healthcare experts and seasoned video producers, directors and newscasters.

- A Robust Video Library - Benefitfocus’ comprehensive multi-media collection delivers simple video explanations of language typically found in health plan literature.

- A Benefit Content Management System - Benefitfocus HR InTouch™ is the one-stop source for all benefits and HR administration data through a single sign-on location.

“Benefitfocus is excited to offer a new, affordable suite of tools to help employers reduce costs while recruiting and retaining the best employees. The InTouch family simplifies the communication of today’s rapidly changing healthcare information,” said Shawn Jenkins, president and CEO of Benefitfocus. “We consider Benefitfocus InTouch the on-ramp for employees to access health and benefits management services around the clock. Our new Benefitfocus Communication Platform brings a greater value to current benefits plans, helping employers connect with their employees year-round.”

“As the largest provider healthcare benefits software and solutions, we know healthcare,” stated Jenkins. “Each component we’ve designed simplifies the complexities of carriers and employers benefits technology.” With the InTouch family of products, HR administrators can communicate more effectively with employees and interact with all of their providers simultaneously while employees can easily manage and access benefits information directly online.

For more information about the Benefitfocus Communications Platform and the Benefitfocus InTouch suite of products visit www.benefitfocus.com/SHRM2008 and/or www.benefitfocus.com/products/InTouch.

About Benefitfocus

Benefitfocus is the largest healthcare benefits software provider servicing 117,044 employers, 410 carriers, and 42 million consumers. Our technology solutions reduce costs, provide market advantage, manage risk and improve consumer satisfaction. Benefitfocus gives a competitive edge to carriers, employers and brokers as they help consumers manage complex decisions in an ever-changing healthcare benefits environment. Benefitfocus can be reached at 843-849-7476 or at www.benefitfocus.com