Cayenne Communication, the agency specializing in strategic, integrated marketing and communications for high-technology companies, today added Joe Fowler to its account management team in the newly created position of director of account services. Joe, who has over three decades of experience in domestic and international high-technology marketing, communications and technical writing, will report to president Michelle Clancy.

“As we continue to add a wider variety of high-technology companies to our client roster, we needed another strong strategic planner with in-depth experience in the design and manufacturing of electronics components and systems,” said Michelle Clancy. “Joe’s expertise in electronics and high technology is both deep and wide-ranging, and, combined with his familiarity with key editors and publications, made him a perfect fit. We look forward to offering his expertise to our clients.”

Joe Fowler has been director of marketing communications at Ubicom and Fairchild Camera & Instruments, public relations manager at Cirrus Logic and VLSI Technology, and an engineering writer at GTE Lenkurt, Lockheed and Philco-Ford. His prior agency experience includes FS Communications, The Hoffman Agency, Hill and Knowlton and TFB PR, and his clients have run the gamut from Infineon, National Semiconductor, LSI Logic and Synopsys to Four-Phase Systems, Ridge Computers, Avantek and PortalPlayer. He has provided PR counsel and marketing communications and writing services for clients and companies covering the spectrum of technologies from semiconductor design and manufacturing to networking and embedded systems, telecommunications and personal computers. His past experience also includes minicomputer hardware and software, data storage, and electronic warfare countermeasures.

Joe worked toward his M.A. in English at Santa Clara University, and holds a B.A. in English from California State College, San Bernardino, and an associate of arts degree in electronics from College of San Mateo.

“Cayenne has a great reputation for being results-oriented, strategic and thorough in its approach to clients’ needs,” said Joe. “I’m very pleased to be joining an agency with that type of reputation and credibility, and am looking forward to helping maintain, and even increase, the level of service to the existing client base, and to extending that base.”

About Cayenne Communication LLC

Cayenne Communication supports high technology companies create and integrate marketing and communications strategies that produce measurable results. By combining big agency thinking with small agency flexibility, responsiveness, and personal contact with senior staff, the company delivers targeted, effective marketing results for clients worldwide. For additional information, please visit http://www.cayennecom.com/.