Cobra Electronics, a designer and marketer of communication and navigation products, announced the launch of a new marine product that it said will change the way boaters communicate.

The patent-pending MR F300 BT EU handset uses Cobra's exclusive MicroBlue technology that enables boaters to have loud and clear non-emergency mobile phone conversations while underway, the company said.

Set to debut at the 2009 Marine Equipment Trade Show, November 18-20 in Amsterdam, the MR F300 BT EU pairs Bluetooth wireless technology with a combination microphone/speaker handset. Incoming phone call audio is routed through the speaker, and outgoing voice audio is relayed through the noise-canceling microphone. The technology allows boaters to stow their cell phones safely below deck or in a safe, dry place while still enabling them to make and receive phones calls over the loudest engine and wind noise, the company said.

"The MR F300 BT EU is the first-of-its-kind in the marine category and addresses a significant on-the-water need," said Jean Louis Poot, Managing Director, Cobra Electronics Europe Limited. "The product helps boaters tackle the communication challenges posed by the noisy marine environment, without interrupting the boating experience."